WEB DESIGN
Raf Simons is known for its different image of masculinity and sharpness of classical sartorial craft.
The designs are always looking for the now and tomorrow. His signature style is made of modern proportions, a constant research for fabrics and textures and new shapes with the body and psyche of the contemporary man.
So I thought of a new clean web design, that features a fixed RS logo on the left and a navigation bar that opens on the right to fill half of the page.
The same innovative approach is done for the products and cart page, with the big images filling the left half of the display.
The font is a german excellence, Akzident Grotesk, that looks good with almost everything thanks to its simple design. For the size selection there is a playful contrast of Serif, Bold and Oblique type variations for each option.
