Freezing the Essence of Tea

Lunar New Year - Tết 2020, Dear Teahouse introduces new labels for their signature cold brew teas: Rose Pu'er Tea, Lotus Leaf Tea, Floral Mint Tea, Jinxuan Oolong Tea and Genmai Sencha.

Inspired from good words in Vietnamese people use to give each other in Lunar New Year as a wish, We re-design Dear cold brew labels with 5 words: May (Luckil) - Nhàn (Leisurely) - Vượng (Prosperous) - An (Peaceful) - Quí (Precious).
Thắm (adj) /tʰam/
Dark Red,
Bold & Fresh,
Deep Sentiment.
Concept & Graphic Design: Danh Le (D4NH www.d4nh.com)
Paper Art Installation: Thien Nguyen
Photograph: Marc Tran (www.instagram.com/marctranvn)
Producer: Aimeé Thai (Maki Studio www.maki.vn)
Retoucher: Tien Phuc, Huy Huynh (Maki Studio www.maki.vn)
Assistant: Thai Tran (Maki Studio www.maki.vn)
Freezing the Essence of Tea
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