PITCH IDEA
This is an idea we love and pitched - but did not end up being run by the client.
PROJECT
Kellogg's BESPOKE BREAKFAST
BACKGROUND
For busy Singaporeans, breakfast is becoming less and less of a priority in the morning. Most would just grab something quick and nutritionally incomplete - or skip it altogether in favour of getting more sleep. Kellogg’s wants our help to make Singaporeans excited about breakfast once again.