Brian Kekoa Yap's profile

2019 Cannes Lions Adobe Main Visual

2019 Cannes Lions Creativity Conference Adobe Main Visual

This year I got to work on a main visual graphic for Adobe's presence at the Cannes Lions Creativity conference in France. Adobe has a long history with creating campaigns for this event and being a major sponsor so it was an honor to get to contribute to that tradition. 
It was used for the huge Palais welcome banner in the main entry,
... as well as the Adobe booth and talk area.
It needed to be cropped and used in a way that parts of it could create large patterns and vibrant wall skins even without being able to see the whole illustration. 
It was also re-purposed as one of 2 ads in the conference daily publication along with this other incredible illustration by Lidia Lukianova
Steve Ogden worked with me to created this animated video bumper for Adobe interviews. 
The art itself was created all in Adobe Illustrator using the pen tool, gradients and masking textures and patterns and I leaned heavily on isolating objects to use them as masks. 
Original sketch was pretty loose, I actually let myself do most of the figuring out while creating the vector shapes. 
2019 Cannes Lions Adobe Main Visual
Published:

2019 Cannes Lions Adobe Main Visual

2019 Cannes Lions Adobe Main Visual created in Adobe Illustrator

Published: