New Renault Clio focused on the road, even if you are not. In order to prove this we challenged testers to drive it when concentration means everything, that is during a job interview.
Client: Renault Italia
Agency: Publicis Italia
Global Chief Creative Officer Publicis WW & CCO Publicis Groupe Italia: Bruno Bertelli
Chief Creative Officer Publicis Italia: Cristiana Boccassini
Creative Director: Stefano Battistelli
Digital Creative Director: Massimo Guerci
Art Director: Dario Citriniti
Copywriters: Stefano Battistelli, Elisa Caracciolo
General Manager: Daniela Di Maio
Account Director: Giada Salerno
Account Manager: Sara Barone
Tv Producer: Eva Maio
House of production: Bedeschi Film
Director: Gigi Piola
DOP: Guillaume Lomprez
Executive Producer: Federico Salvi
Producer: Giacomo Tabone
Editor: Tommaso Bianchi
Music: Universal
Sound design: General Jingles
Sound mix: General Jingles
Post production: Prodigious