The Tropical-Chic Vibe
Poster OLD NAVY Costa Rica Opening.
This is an illustration that celebrates the opening of the first OLD NAVY store in Costa Rica, it was a commission from the office in the United States and the brief consisted of converting elements of Costa Rican folklore into a modern proposal full of ornaments, textures and fashion.
This is an illustration that celebrates the opening of the first OLD NAVY store in Costa Rica, it was a commission from the office in the United States and the brief consisted of converting elements of Costa Rican folklore into a modern proposal full of ornaments, textures and fashion.
Costa Rica is known for being a natural "lung" that has a great diversity of flora and fauna. In the city, the mountain or the beach, its landscapes are full of "green" that surround its inhabitants and visitors.
Fashion is part of the Costa Rican identity, it is common to find in their dress codes a lot of color,
without leaving aside the international trends that define the style of each person.
Below you will find the sketch that include many Costa Rican elements re-interpreted with a more contemporary style that "naturally vibes" with the OLD NAVY and fashion trends.
There is portrait and collages full of symbols that dance to the rhythm of the spaces that allow to discover their form, in some cases with a little surrealism.
