Polskie Koleje Górskie
Identity, rebranding
2013
PKG is a successor of PKL - former operator of high mountain lines in the most popular resorts in Poland. For over 75 years of existence, PKL carried 225 million passengers, across 9 high mountain lines, 7 lifts and 100 acres of slopes. As PKL was turned into PKG, the new company needed a new identity. We decided to give it some modern vibe and created a solution based on dynamic shape, solid form and customized typography. The project included CI, stationary and a concept of a mobile app providing tourists with 360° live view and all the necessary slopes, resorts, weather information.
