The Hunt for Swift 7
A fun, interactive campaign that took place solely on Instagram. Participants had to search an entire house – the living room, bedroom, dining room, kitchen and hall. Open drawers, cabinets, closets, search bookshelves and even handbags. The hunt allowed participants to explore and roam in almost virtual reality style gaming on their mobile phones, while sending out the message that the Acer Swift 7 was so thin, it could hide in plain sight.
