Riachuelo is a fast fashion brand that operates 336 stores in Brazil. It is the third largest Brazilian chain of department stores and it sells clothes, shoes, accessories, electronics, perfumes and home decor.
Between 2018 and 2020 I worked as Accessories designer and was in charge of women's imported product lines including handbags, wallets, belts, beach and gym accessories, scarves, beanies, hats and gloves. I was responsible for trend research, material and color selection, english tech packs, communication with Chinese suppliers, sample approvals and delegating assignments to the assistant.
Between 2018 and 2020 I worked as Accessories designer and was in charge of women's imported product lines including handbags, wallets, belts, beach and gym accessories, scarves, beanies, hats and gloves. I was responsible for trend research, material and color selection, english tech packs, communication with Chinese suppliers, sample approvals and delegating assignments to the assistant.
Handbags design: I was responsible for developing trendy, beach, gym, core, and continuation handbag lines. I standardized lining, materials, and colors, established the visual identity, created tech packs, and coordinated with clothing collections.
Accessories Design:
I coordinated various product categories, harmonizing colors, materials, and styles to enrich the customer experience and boost sales.
I coordinated various product categories, harmonizing colors, materials, and styles to enrich the customer experience and boost sales.
Product development and negotiation in China:
Visits to factories and meetings at supplier's showrooms in Shanghai, Yiwu, Ningbo, Wenzhou and Guangzhou, material research in PU markets.
Winter Accessories:
I developed color charts, researched trends, selected materials, and approved samples in collaboration with suppliers from India and China.
Jewelry Design:
I conducted trend research and led product development in collaboration with suppliers from Brazil, Korea, China, and India.
