Akara: From Products to Products
This collection acts as a conclusion in the life cycle of a rug. This collection features products made from leftover stock rugs of the company, Akara.
The aim here was to utilize leftovers as an asset to produce marketable products and promote business by handing them out as mementos at trade fairs. The challenge here was the material itself and the constraints brought on by its sheer weight and thickness.
Different kinds of products were developed, ranging from storage containers and baskets for the household to duffel and other carry bags.
Material Board & Colour Palette
Ideation
The Product Range