Spectra: unsettled modernity
Imagine plastic began to disappear
Plastic pollution has become one of the most pressing environmental issues. “Spectra” aims to examine the role of plastic in our everyday lives. We have become so accustomed to its use that we unconsciously tend to choose the plastic-based option.
The campaign materialised in a magazine published in a hypothetical reality in which plastic is disappearing. The magazine calls a world crisis and everyone goes into panic mode. The project aims to make readers self-analyse their consumption habits and revaluate the consequences.
Art Direction
Typography
Editorial design
Print formats
Composition
Image retouching
Editorial design
Print formats
Composition
Image retouching
