Poster designs that would be present in bars and pubs, places that the alternative crowd would frequent.

Stationary set with new branding. Cover letter, envelope, and business card.

Membership punch cards. Sweet Squad would cost $10/month and Sour Squad would be $5/month.

This is a mural that would be present outside of concert venues and bars that would feature live music. It's fun appearance would encourage those who view it to take photos in front of it & post on social media, spreading the reach of the brand.

This is the new design for the packaging. Currently, Body Candy's jewelry is sent in generic clear baggies. This redesign would make the packaging look more like a box of candy hearts. The heart on the left side of the design would be a die-cut and have a plastic insert so that customers could see the jewelry that's inside.

This app would pair with the Sweet & Sour Squad memberships where members would be able to shop, bookmark jewelry they would like to buy, and connect with a community of pierced individuals.

These stickers would be sent with every purchase made on Body Candy's website.

Above is my digitally published process book for this project that goes through the different stages of the project ranging from the initial research to the final designs.

This presentation board wraps the project up with a nice clean bow.