Debuting at the 2008 Beijing Olympics, Nike 100 described the history of the Nike brand through 100 quintessential artefacts that embody the unrelenting pursuit of lightness and speed. Located in Beijing's 798 Arts Space, the exhibition doubled as a social gathering spot and a venue for design lectures, talks and symposia.
Role: Art Director and Designer
Studio: 2x4 Inc
Art Directors: Jeffrey Ludlow; Natasha Jen
Team: Lee Moreau; Evan Allen, Celine Fu, Caroline Himmel, Natasha Jen, Sigrid Holt, Isreal Kandarian, Xin Jing, Jiwon Lee, Jonathan Lee, Rory McGrath, Emile Molin
