Ke Jyun Wu's profile

Golden Pin Design Award 2017

Golden Pin Design Award

Golden Pin Design Award has been held for 38 years since 1981. It has the longest history than any other Taiwanese awards and is the most influential Taiwanese award in designing over the world.

Convergence is Golden Pin’s main theme in 2017. They want to use the concept of Convergence to express that the design in Asia nowadays is not only being in the confluence of cultural blend but also facing the confluence of technology’s innovation. They believe the most creative design is the only and best way to solve all the problems happening around the world when we are all living in an extremely fast-changing era. Golden Pin Award made this breakthrough of interdisciplinary and progress in 2017. It was their way to show their greatest respect to the Asian designers who are brave enough to challenge the unknown in the fast-paced world.

Bito, a motion graphic production studio in Taiwan, invited me to design and execute the interactive production at the ceremony. We integrated the interactive elements with the ceremony and tried to get rid of the passive and one-way form of traditional ceremonies. We finally created two kinds of design in order to reach our goal – stage interaction and device interaction.


Installation one - Sponge Screen

We decided to install an interactive cubicle screen at the entrance. The screen is 200 meters on each side and it perfectly performed the integration of interactive technology, art, and design in the ceremony. We chose the elastic cloth as the media of interaction between virtuality and reality. The participants can see the real-time changing on the screen and feel every slight movement of the elastic cloth. That is what we want to express – the spirit of Convergence.


Installation one - Main Stage

We deigned three interactive forms – attraction, rejection, and disturbance – and several visual performances with high quality in order to give every award recipient a unique experience. The visual performance never repeats due to the algorithms. The recipients’ poses and movements all make each second a special moment by intriguing visual effects to create different performances.
Golden Pin Design Award

Client: Taiwan Design Center
Type: Installation

Creative Director : Keng-Ming Liu
Art Director : Hsi-Jen Liu
Interactive Director : Ke-Jyun Wu
Visual Design : Ke-Jyun Wu, Yi-Hsuan Li
Visual Script : Ke-Jyun Wu

Year: 2017
Golden Pin Design Award 2017
Published:

Golden Pin Design Award 2017

Golden Pin Design Award has been held for 38 years since 1981. It has the longest history than any other Taiwanese awards and is the most influen Read More

Published: