Megan Fowkes's profile

Valentian - Identity and Label Design

The final 3 varietal label designs.
Back label design for Rosso. Bianco is blue, Secco is green.
Website design look and feel. 
Valentian 

For this project I created the entire Tait brothers identity as well as created the label designs for three varietals of a new Vermouth called Valentian. Valentian is made from an Italian wine and flavoured with Scottish botanicals.

There are three Varietals each created from slightly different botanicals so each label is different and has its own bespoke illustration. 

I created the Tait brothers logo, painted the Eildon hills in Ps, hand illustrated the botanicals and then turned them into vectors. I also created bespoke wordmarks for the identity ("Valentian" and "Vermouth") as well as the Scottish and Italian badge appearing on the bottom front label. I also decided on the final print finishings of the labels which range from Matt laminate to gold foiling. 

Rosso can be bought now. Currently Bianco and Secco still being made.

Thank you!
All design content has been created under the intellectual property of Workbench
Valentian - Identity and Label Design
Published:

Valentian - Identity and Label Design

packaging design. Alcohol branding. Nostalgic design

Published: