BOSNOR - Branding
BOSNOR, S.A. de C.V. is a mexican company that manufactures and markets fixed and semi-submersible offshore platforms. It provides drilling, compression, production, and interconnection platforms and vessels.
The project’s line of work included the development of their new brand/visual identity. As a visual language, the focus was to develop a dynamic system that could be applied to multiple communication materials (stationery, posters, etc) in a modern and compelling way. Using forms and patterns inspired by BOSNOR’s components, it was possible to create a flexible composition through graphical elements and the new logo. The color scheme (orange/black) also provides a strong and distinct look.