Logo design commission done for a financial consultant solutions company- RupeeZen.
Following is the design process for the logo.
The other deliverables were business cards for the associates, letterheads for the company, ID cards and a business pamphlet.
FINAL LOGO DESIGN - RupeeZen
First roughs- thought process to jot down a few ideas for the design.
First design shortlisted to develop
Some options for different versions of the logo design . All along the same lines of the first design picked.
With the middle logo design finalised, we started to work on the typography.
Once the main logo design was finalised, we started working on different colour schemes.
The idea was to contrast some dark colours with light or another option was to use some complimentary colours- which were bright and unlike other financial service companies.
