World Class 25th Anniversary
On June 12, 2018 in TESLA multimedia space, World Class (the first network of fitness clubs in Russia) celebrated its 25th anniversary. We took over audiovisual content development for the whole event.
It was displayed on a large-scale three-sided projection surface of 45 x 17 meters with a stage located in the middle and an additional screen placed behind. Such creative solution allowed us to achieve an immersive effect for the events' guests.
To create visuals, we have reviewed and revised thousands of archival photographs and a large number of informational materials about the activities of the World Class and the history of the club and comissioned original soundtrack. We have combined those with animated infographics and branded graphic elements. In addition, we have developed animated screensavers and slides for the ceremony of awarding of the club sports event' winners.
Client: WorldClass
Production: Pitch
Creative Director — Boris Kislitsin / Art Director — Svetlana Golovchanskaya / Production Director — Maxim Chepukhalin /
Project Manager — Artem Rybalko / Script — Boris Kislitsin, Ekaterina Vasilyeva, Vadim Shtepenko /
Executive Producer — Mikhail Grushenkov / Supervisor — Roman Kuligin / Content Manager — Kirill Dmitriev /
Motion Designers — Filipp Pavlov, Danil Valeev, Evgeniy Seleznev, Andrey Permyakov, Nurated /
Sound — Alexey Devyanin (Pixelord)
2018
