Saatchi & Saatchi Music Video Challenge to demonstrate how one can use innovative techniques to conceive and execute a music video for OK GO’s brand new track
Playing on the lyrics ‘it’s the same old circle going round’ and ‘gravity’s not my strong point’ by using a consistent theme: a 360° camera movement
Approaching the public who were able to participate by either skipping or hula hooping. We strolled around London with signs attached to us to entice people to partake
Playing on the lyrics ‘it’s the same old circle going round’ and ‘gravity’s not my strong point’ by using a consistent theme: a 360° camera movement
Approaching the public who were able to participate by either skipping or hula hooping. We strolled around London with signs attached to us to entice people to partake
Co-owned by Fran Powell