Claudia Gardner's profile

OK GO - Music Video

Saatchi & Saatchi Music Video Challenge to demonstrate how one can use innovative techniques to conceive and execute a music video for OK GO’s brand new track

Playing on the lyrics ‘it’s the same old circle going round’ and ‘gravity’s not my strong point’ by using a consistent theme: a 360° camera movement

Approaching the public who were able to participate by either skipping or hula hooping. We strolled around London with signs attached to us to entice people to partake
Co-owned by Fran Powell
Fran and I attached a GO PRO to a hula-hoop and a skipping rope to achieve a 360 degree shot.
OK GO - Music Video
Published:

OK GO - Music Video

An entry for a brief set by Saatchi & Saatchi to create an innovative music video.

Published:

Creative Fields