COOPLUS SOCIAL ENTERPRISE
Cooplus is social enterprise whose mission focuses on enhancing rural livelihoods of ethnic minorities in Vietnam, through sustainable agricultural practices and traditional handicrafts. The identity captures the spirit of loving, connecting and sharing.
We approached Cooplus in a modern way, to provide a graphic identity that would mark the brand on the market and could support it at all stages of its development in the long-haul. Experiencing years and years of aiding ethnic and minority groups, we understand their culture which is profoundly implied in the way they work, play and live.
Therefore, we aware of how delightful and charming it is and aspire to share this unseen beauty to urban eyes.
Year
2018
Client
Good Neighbors Korea
The logo highlights ‘us’ in the name and introduces an institutional identity that extends to the meaning of ‘togetherness’.
Creative Process
