The Master’s in Accounting Science in Gies College of Business is the best in the country — and its events are something special. I designed all the assets to make this event an inspirational start to the year.
Keynote Presentation
The event’s highlight was the presentation from faculty, alumni, and students. My graphics provided added a sense of professionalism to the speaker’s message. Here’s a montage of the presentation’s best parts:
Audience Demand Generation
An event is nothing without an audience — so I increased registrations by generating hype with social media and email.
The shortlink — go.illinois.edu/MAS-welcome — directed people to the registration page, where they found additional information.
Printed Materials
The same design theme carried over into the physical space with an agenda and name tags.
Process
This project was so fun because I combined my digital design experience with physical, real-world design — an area I don’t typically explore.
I want to thank Amber, Allyson, and everyone else in Gies Accountancy for empowering me to take ownership of the creative process and being so willing to work with me.
