Tips for Planning Your Store’s Grand Opening This Fall
Are you ready to open your new commercial space and need to start planning for the grand opening? To ensure you have a sizable crowd on the first day your store is opened, there are a few tips to keep in mind. From setting an event budget to purchasing marketing materials like custom flags, here’s what you need to know to plan for your company’s grand opening.
Set an Event Budget
Before doing anything, you need to set an event budget for your brand opening. This will ensure you don’t overspend on marketing materials or digital advertising for your big event. Fortunately, setting a budget is relatively easy to do, and is a great tool to use to stay within your spending limit for your store’s opening.
Purchase Marketing Materials
To attract attention from your customers, as well as potential future ones, you should spread the word of your grand opening using marketing materials. Consider purchasing custom flags to engage interest in your event, as well as pamphlets. Although this may seem “old school” in today’s digital age, they’re still an effective advertising method for events, such as your grand opening.
Create a Facebook Event
To keep your company’s social media fans in the loop, you should create a Facebook event for the new store’s grand opening. This way, your audience will know the date and time to come by the store to enjoy the festivities. Also, you should consider offering an exclusive promo code on social media to drive traffic to your store. However, also be sure to monitor your Facebook page for questions from your customers about the event.
Send Out a Newsletter
If you have an email list, you should send out a newsletter describing the grand opening. This can be helpful for loyal customers that aren’t on social media, and you can include a few useful links for the event, such as an RSVP form in case you plan on ordering food for the store opening. You can also monitor how many people open the email and read the content, so you can determine how many people might be interested in coming to your store during the opening.
There are a few tips you should keep in mind when planning your store’s grand opening this fall. Hopefully, by following this short guide today, you can start purchasing custom flag for marketing your event, as well as following your suitable event budget. Planning your store’s big day can feel stressful, but all your hard work will be well worth it.
