Luke Ritchie's profile

Better Together advertising campaign

Luke Ritchie
•
lettering typography typedesign campaign Advertising print ArtDirection


"Better Together"

Playful interactive lettering completed in 2019 for a national advertising campaign
for a large retail store in South Africa.

Agency: Blackafricagroup
Client: Dischem, Total.





Early explorations
lettering typography typedesign campaign Advertising print ArtDirection
lettering typography typedesign campaign Advertising print ArtDirection
Final versions
lettering typography typedesign campaign Advertising print ArtDirection
lettering typography typedesign campaign Advertising print ArtDirection
lettering typography typedesign campaign Advertising print ArtDirection
Better Together advertising campaign
Published:
Luke Ritchie's profile

Owner

Luke Ritchie's profile
Cape Town, South Africa

Better Together advertising campaign

"Better Together" Playful interactive lettering completed in 2019 for a national advertising campaign for a large retail store in South Africa. Read More

Published:

Tools

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives