Prudential @ Fintech 2017
The design direction was to create an unique exhibition booth that defies common practices of an exhibition design. Understanding the nature of Fintech and Prudential, the design concept was to showcase the vibrancy and heart behind the technology and development of the company. It aims to bring life to the content and fun while building awareness through a lighthearted environment along with the designed engagements.
A project of Pico Art.