Stauber - construction chemicals ID & Packaging design

  • Stauber 

    Brand project for manufacturer of construction chemicals
    Naming / Visual identification / Packaging design

    The brand was created by a group of experienced engineers. They created 17 products that are used for waterproofing, tiling and renovation works.

    I had a pleasure of visually dressing their business idea. Starting from the name, through all the identification and packaging designs, I tried to give the brand a professional, trustworthy image based on greys and strong color accent.

    Each product group has a different color label:

    renovations - green
    waterproofing - blue
    tiling works - yellow
    reinforced concrete repair - gray
    complementary products - orange