imre has been social marketing agency of record for STIHL since 2013. As STIHL’s partner, we create a segmented plan annually that utilizes seasonality, user-generated content, key retail touchpoints, priority products and specialized campaigns to reach qualified professional audiences.

The combination of targeted messaging and various forms of content, with dynamic Facebook ad units, has been successful in generating awareness for the brand and new products, increasing engagement with these audiences by celebrating the lifestyle, and driving people to the STIHL USA website to find a local dealer. To-date, we continue to see our key metrics increase year-over-year, and using website pixels, we can track the success of our social media efforts all the way down to activity on individual dealer pages