Pulse Goes International!
Pulse (Pulse Candy), officially known as Pass Pass Pulse, is a hard candy. Pulse candy first made news in 2015 when word of mouth helped the brand earn Rs. 50 crore in sales within just six months of launch even as it sold at Rs. 1 per candy, double the price of hard boiled candies in India.
DS Group, maker of the raw mango candy Pulse, is now taking the brand to international markets.
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