TRUE DETECTIVE MAGAZINE
True Detective is today the leading international true crime magazine. For this project I was asked to rebrand this magazine into a more modern looking one. I hide letters thru the magazine and in the nameplate, to convey the idea that something is missing and to give a mysterious look to the magazine. I use photography that conveys crime scenes and generate tension, without necessarily showing any dead bodies.
The nameplate changes from issue to issue.
Old cover and new cover