Orwell is another source of inspiration. I've found other projects about Vicotry "brand" in the web but nobody enough consistent with the original description and location.

 

Nineteen Eighty-four's Oceania is a devastated place in perpetual war with other nations and poverty is the standard, except for the Inner Party members. Victory products are gimcrack and sometimes the packaging are literally described as bare, so the way I choose was to express the leitmotiv only with lettering, 'cause there's no information about Party name, logo or visual other than Big Brother, as symbol of the Party and Ingsoc.

 

"He took down from the shelf a bottle of colourless liquid with a plain white label marked VICTORY GIN."

All the packagings was designed with contemporary references to the book publication.

"It was one of those pictures which are so contrived that the eyes follow you about when you move. BIG BROTHER IS WATCHING YOU, the caption beneath it ran"

Packaging, font and paint designed by me.