MARIO MOUSSE
Pizza, Beer and fun
Creating a hybrid identity to reflect the different
atmospheres of this new Beer & Pizza restaurant.
The concept in one word “Smile!”.
Context Pizza Paï, Agapes Group, contacted me to design the brand identity for their new national restaurant: Mario Mousse. I was totally on board with the concept, a festive and convivial restaurant offering local beers and tasty pizzas cooked with fresh ingredients. At Mario Mousse, each room has a unique atmosphere. The concept in one word: « Smile! »
Process Conception of a monogram formed with the two « M’s » from the brand’s name, which I designed to represent two concepts: generous pizza and bubbling beer. To illustrate the various atmospheres in the restaurant, I created a hybrid identity which evolves according to seasons, events or atmospheres.
Branding, Restaurant, Signage, Illustration, Lettering, Monogram, Board game development, Menu
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Mario Mousse - Agape Group
2018
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