JIA MANICURE
BRANDING | ART DIRECTION
Jia Manicure is a home based business providing manicure and pedicure services.
‘Jia’ in Chinese means nails, and the Chinese name for Jia Manicure has a playful
meaning of the Chinese ordinal numbers like the roman counting I, II, III, IV, or as
an identifier such as A, B, C, D.
‘Jia’ in Chinese means nails, and the Chinese name for Jia Manicure has a playful
meaning of the Chinese ordinal numbers like the roman counting I, II, III, IV, or as
an identifier such as A, B, C, D.
Client: Jia Manicure
Agency/Studio: Three Collective
Creative Director: Andy Xu
Art Director: Jeremy Tan
2018
Jia Manicure’s logo is inspired from the Chinese frame patterns and seals. The logo follows
the set of grids, making it unique by its own. The lines can be used to form it’s own Chinese
characters, english alphabets and graphical icons, hence making it highly versatile.
the set of grids, making it unique by its own. The lines can be used to form it’s own Chinese
characters, english alphabets and graphical icons, hence making it highly versatile.
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