WRX is a brand-new spray paint that promises a joyful paint experience for everyone in UK who would like to paint their stuffs and furnitures by themselves.

WRX needs a launch campaign to announce it’s market penetration in UK. After long searches we find out a fact that is based on usage habits. People of UK do not entirely know that how can they use a spray paint by themselves. As a matter of course we need to lead the way about it’s usage within a joyful communication method. First we demonstrate 3 different unreasonable non-usage method and then we show how target audience have to use it. WRX is only works for it’s actuality and it is also simple. It makes your life more creative, joyful and easier.