50th anniversary of the moon landing
Ad published on 20th July in the main Italian newspapers, for the 50th anniversary of the moon landing.
WE TOO WANTED TO REACH FOR THE MOON.
It is from incredible feats, impossible challenges and unattainable dreams that we at Lavazza take inspiration daily to push ourselves beyond our limits. Even if by just a single step.
Like that taken on the Moon on 20 July 1969.
Like that which allowed astronauts to drink the first espresso coffee in Space on 3 May 2015.
Creative Director / Art - Andrea Lantelme
Creative Director / Copy - Federico Bonenti
Photographer - David LaChapelle
