HOTT3D Exhibitions's profile

Adcock Ingram - Tron inspired exhibition stand

Modular exhibits are a particular specialty of ours at HOTT3D. Whether its custom modular or system based modular stands we excell at creating a master exhibit that can then be made to function on a variety of stand configurations.

We were approached to create an exhibit for Adcock Ingram that would be used at Pharmaceutical Trade Shows throughout South Africa. The primary function of the brief was to stand out from the crowd and also to be functional. The design had to have the capability to change products being displayed and also to acomodate a variety of product display options.

In 2012 the movie Tron was hugely inspirational in terms of visual effects and styling in the movie as well as many of Zaha Hadids creations at the time.

The stand is made using an aluminium, modular backing onto which duco-sprayed custom features are clad. Coupled with LED detailing, custom furniture and product displays as well as laser cut floor detailing in full lay carpeting.
Adcock Ingram - Tron inspired exhibition stand
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Adcock Ingram - Tron inspired exhibition stand

Modular Custom exhibit inspired by Tron for Adcock Ingram

Published: