Brief
Create a booklet, poster and invites for the 2017 Art Summer Exhibition for The Sixth Form College Farnborough.
Open to creative ideas for branding style, colour scheme and production of the booklet. Must have college logo,
equal representation for each department and keep within exhibition budget.
Open to creative ideas for branding style, colour scheme and production of the booklet. Must have college logo,
equal representation for each department and keep within exhibition budget.
Inspiration
Type and Abstract Shape
Created by Abi Everett
Created by Abi Everett
Abi co-worked on the project by over seeing the layout design, designing the letters and the abstract shape. We both worked on design ideas and colour scheme at the beginning, then dived the workload depending on work schedules
at the college as we still had technician/teaching as our main priority’s to do. Each department (Photography,
Fine Art, Graphic Design, Textiles) has their own letter which is used to categorised their area in the booklet.
The letter style matches the abstract shape, which is used on the booklet cover, poster and invites as
it's a neutral shape giving no department more exposure than the other.
at the college as we still had technician/teaching as our main priority’s to do. Each department (Photography,
Fine Art, Graphic Design, Textiles) has their own letter which is used to categorised their area in the booklet.
The letter style matches the abstract shape, which is used on the booklet cover, poster and invites as
it's a neutral shape giving no department more exposure than the other.
Posters
Printed in-house by photography department, keeping the cost down. The poster wasprinted at A1 and was displayed around the college. An email reminder sent out around the student cohort, of the same design.
Postcard Invites/ Tickets
Summer invites were given to the college students and sent to local companies,
inviting them to the private view. The awards invite was used as a ticketing system,
shown on the door at the event to gain entry.
inviting them to the private view. The awards invite was used as a ticketing system,
shown on the door at the event to gain entry.
Booklet Design
Pages were divided between the 4 departments, with Fine Art and Textiles having 10 pages each and the two largest departments Graphic Design and Photography with 12 pages each. The aim for this booklet was to display a large majority students work, whilst not looking too overcrowded. Each course begins with a list of all the second years that were on the course, they may not have work displayed in the book but they were displayed at the exhibition.
