Alex Darbyshire's profile

The Public Informant

The average reader of print newspapers is 76. Young people have become increasingly reliant on social media’s questionable news sources to stay connected with the world. Fictional newspaper, The Public Informant, aims to provide a reliable, unbiased source of news designed to increase readership in the 18-35 age bracket. 

The Public Informant
Published:

The Public Informant

Branding and campaign for the "Public Informant" newspaper

Published: