consistency.
As manager of the University Career Center & The President's Promise's PR and Marketing team, I stress the importance of consistency in look and feel throughout a campaign. Each event requires many subtle stylistic adaptations to create a cohesive look and feel.
Each semester's fair series consists of the large career and internship fair as well as the boutique fairs that occur during the same semester.
fall 2012.
posters
Promotional posters I created at the start of the semester to be delivered to over 300 campus recipients. These are displayed campus-wide.
Half posters used to promote each individual boutique fair.
event signage
A sample of signage I created to direct fair attendees.
spring 2013.
posters
The below posters were created by my undergraduate graphic designers, Alex and Brooke, with my guidance. All images following the two below posters are adaptations created by me to continue creating the event packages.
Designed by Alex P. For reference use only.
Designed by Brooke G. For reference use only.
outdoor signage
In addition to paper-print media, I also work with vendors to manufacture outdoor designs. I adapted the above designs for banners and yard signage.
24" x 180" mesh banners with grommets displayed outside the Center (Hornbake, South Wing).
event signage
Sponsorship signage for the Spring Career & Internship Fair.
The Fair Guide Cover, designed by me and printed with employer information inside by CRM Publishing.
Name tags created for the Maryland Metropolitan Education Expo - a boutique fair held in conjunction with the Spring Career & Internship Fair.
