智利櫻桃 Chile Cherry
運用櫻桃的色彩，串連中國年節對於「紅色」即是喜氣的象徵，年節送禮選智利櫻桃，讓你有裡子也有面子，宛如賀歲片中的主角，面面俱到，一整年氣勢如「紅」！
The adverts of Cherries from Chile, which were the works that I created for their market in China, specially for the selling in Chinese new year. I chose the colour red as the main colour through the works, because it is not only can be the identity of the appearance of cherries but also the representation of luck and blessing in Chinese culture.
With the traditional Chinese calligraphy and the graphics, to present the ideas of “save face—reputation” from Chinese culture.
