Customade by Jen Stark
Vans partnered with L.A. artist Jen Stark to design custom prints and shoes with a psychedelic flare. My role was to bring that story to life on all digital platforms, including Vans.com Homepage, Vans.com/customs and social. My design was later adapted to all omni-channels including retail environment.
My Role: Lead Digital Designer
Areas of Specialty: Interaction Design, Experimental Design, Social Content
Client: Vans (in-house)