Night'Art Copyright © Made by Reda 2019
Year Project Type Role
2019 Dynamic Visual Identity Art Direction & Design
What is Night'Art ?
Night'Art is an event that will focus on the rising and unknown local artist.
This event will be a celebration of the different forms of art as means of expression and unity, as well as a celebration of these talented artists who are striving to express themselves through their art and creations.
This event will be a celebration of the different forms of art as means of expression and unity, as well as a celebration of these talented artists who are striving to express themselves through their art and creations.
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Where did the name Night'Art came from?
It actually refers to Van Gogh's famous painting Starry Night.
Van Gogh, who is now considered one of the greatest and most influential painters of all time, received little to no recognition during his lifetime. He unfortunately didn't get to see his art appreciated and get all the acknowledgement he deserved.
That's what Night'Art is all about, making the artists who are striving to get their art known feel appreciated, and display their talent to the public and give value to art in general.
Creative Direction
Considering that this event celebrate different art forms, we had a goal in mind to create a dynamic and abstract identity that can easily fit in different situations and reshape itself yet maintain its recognizable elements.
