The Challenge
Faced with the challenge of penetrating an oversaturated craft beer market, the Florida-based brewpub approached us to develop a unique brand identity. They wanted an identity that would match the rustic vibe of the restaurant’s interior, while still feeling interesting, approachable and memorable.
Our Approach
Our solution included a complete series of brewery/restaurant themed character illustrations paired with rustic imagery. We developed eye-catching logos for over a dozen beers, a user-friendly website and social templates to make promotion upcoming events and specials easy-breezy.
