THALASSOUILLE - EP campaign



DOMOTIC
​​​​​​​DOMOTIC is a french electronic music artist.
Through his works, DOMOTIC deals with various universes, experimental and contemplative experiences.

PROJECT
Here, Domotic designs a musical loop that he declines into 5 pieces.​​​​​​​​​​​​​​
This contemplative, spatial and aquatic universe immerses us in electronica.

DELIVERY
We worked with Domotic in order to think about a communication campaign involving:
a clip, logotypes, website, vinyl, cassette, tour posters and social networks.


​​​​​CONCEPT
The creative process begins with video experiments. Through chemical reactions between different kinds of liquids (soap, milk, oil...), we created many images and animations. With these liquids experiments we create the shapes and textures of the Electronica.​​​​​​​​​​​​​​




RUSHS TEXTURES
After around 30 hours of shooting, we created a video databank made of many textures and colors.
We shot with a 4K camera, an aquarium and a lighting tablet.​​​​​​​




CEL ANIMATION
To add life into this aquatic universe, we animated micro-organism in loops.




POST PRODUCTION


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VIDEO LAB
Unused videos.




VINYL
The vinyl art represents this concept of transition to the Electronica with a door at the center of the cover.
Then, you're invited to enter this unique universe by opening the box.
At the center of the disc, a phenakistiscope creates an illusion of animation that echoes the animation of the micro-organisms.
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AUDIOTAPE
The nostalgic atmosphere of Domotic works also includes objects of collection such as audiotapes.




POSTER
The poster is the main visual of the EP, sold during Domotic's tours.




STICKER & BUSINESS CARD
The business card use the phenakistiscope as shown in the disc.




LOGOS
Following the brand identity of Thalassouille, reflections around Domotic's logo are engaged. With Marvin Font, the nostalgic and retro vibes of the musician are displayed. The font stay minimalist and readable when used with aquatic visuals.
Logo concepts
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WEBSITE
Domotic's website completes the experience with 5 pages containing exclusive visuals of the 5 phases. There we can stream Domotic's new EP.




SOCIAL NETWORKS




A project by collectif



Huge thanks to Stéphane Laporte
for letting us borrow a bit of his universe !

THALASSOUILLE - EP campaign
Published:

THALASSOUILLE - EP campaign

DOMOTIC is a french electronic music artist. Here, he designs a musical loop that he declines into 5 pieces.​​​​​​​​​​​​​​ This contemplative, s Read More

Published: