125 GS Film and Interactive Media
Animation + 360's by MARCH / Architecture by Rafael Vinoly Architects / Interiors by March & White
In addition to the full still campaign you can see here: (125 GS), MARCH created a number of animated clips for the project's marketing film. Separately we built an extensive 360 tour that explores the amenity suite as well as each unit available in the tower (250+) shown in all 3 material finishes available.
125 Greenwich Street Film
360 Tour
Below are a selection of some of the roughly 800 360 images created for this project. The first is a sample unit in 3 material and furniture palettes, followed by multiple times of day, and a comprehensive amenity tour. MARCH created a custom touchscreen experience for the full project and a curated VR experience.
Sample Unit at 300', in 3 different palettes: Aqua, Terra, and Strata.
Sample Units at different times of day.
Amenity Tour
