台式浪漫
Romance of Taiwan＿Taiwan style romance instant coffee
PACKAGE DESIGN
PACKAGE DESIGN
Designer :
Yivictoria Lin / 林方伊
Jun Fang / 方曉君
Guanting He / 何冠廷
We want to use one of Taiwan’s most traditional basket-style packaging as the main axis. Combining the most Taiwanese-style baskets and desserts with western coffee.
Divided into upper and lower layers in the form of a picnic, make it easy to carry and pick up, and both retro and stylish, this is Taiwan Style Romance. Instant coffee packaging is designed to meet the demands of tearing then pouring the hot water. Of course, the material is heat-resistant and the inner layer is designed with a waterproof material. Here we present its shape and function, in addition to waterproof.
The dessert is dominated by traditional green bean cakes and pineapple cakes, and the use of calyx-style packaging to make this set of picnic baskets more temperament and ingenuity. The top and bottom layers of the basket are based on the most common octagonal shape in Taiwan, it's good for storage and reusable.
我們想以一個台灣最傳統的提籃式包裝為主軸，將古早時期最有台灣味的提籃和甜點與西方的咖啡結合，以野餐的形式分為上、下兩層，方便攜帶、拿取，既復古又有格調，這就是是台灣式的浪漫。
即溶咖啡的包裝以撕開即可加水飲用的訴求加以設計，當然材質是耐熱且內層設計為有塗一層防水材料，這邊我們呈現出它的形體和功能。甜點以傳統的綠豆糕和鳳梨酥為主要，並利用花苞式的包裝讓這組野餐提籃更有氣質及巧思。提籃的上下層以台灣古早最常見的八邊形為主，整體好收納、可重複使用。
Thank you for your watching.
