Here are a variety of designs I created for Strokes Of Genius, an up-cycled crazy golf course which students (including myself) designed and built using up-cycled materials alone which made it's final stop at Deer Shed Festival 09.
I created an identity for Strokes Of Genius by experimenting with the type and incorporating forms of genius within, following on from that I went to create the swimming stroke campaign post by keeping it minimalistic, fresh and current with clean designs and word play in a way to get people interacting with the social media accounts and last but not least I created an advert by solely using the recycled materials we had collected to form the letters. Keep scrolling for a slow-mo deconstruction!