Onghena opticians: a branding with a clear view.
The family business, Onghena opticians, driven by the art and craft of optics challenged us to develop a complete branding. The new corporate identity had to reflect design and exclusivity. In addition, we gave the campaigns and activities a creative touch.
The new corporate identity proved its worth: right after its launch, the new aesthetic appeared in a magazine focused on design and fashion called Kwintessens magazine (1/2015). Flanders DC, previously known as Design Flanders, published the magazine.
