Par Amour du Jeu 1998-2018 / Visual Identity



  • Par Amour du Jeu 1998-2018 exhibition + festival 👉🏻 an event created to launch
    the first cultural season of the Magasins généraux, a new creative center located
    in Greater Paris 💙⚽️

  • Creative direction — AurĂ©lie Scalabre
    Art direction — Jessica Fecteau
    Editorial design — Antoine Lafuente