The 'Shangai' game, also called 'Mikado', has as its aim the removal of all the sticks from the table without moving the other ones, without ‘ruining’ the game field.
This can be translated to design, removing the excess and keeping the concept strong and vibrant.
In support of the logo three guidelines have been created, visual indicators whose task is to be a reminder.
Why Mikadoes.?
mikado+does; taking and synthesizing the design at best is up to whom ‘does’.
