“Freedom, Spirit, Allure. Taipei - make it your own.”
Not a single word can describe Taipei, which is elastic with high potential,
more than just a city.
We hope this video interprets the Taipei culture well. Making a city image video is a great challenge. Taipei is a diverse and complex concept, the concept difficult to depict in one video clip. We tried to analyze Taipei from the aspect of residents, not of tourists.
We gathered three groups of people: energized younger generation, roamers, office workers, and other Taipei residents, we peek into the life in Taipei. The street art performance, the elections, and the safe night life, the activities present our freedom. Through Taipei MRT, we only need a minute to travel from the city to the mountain. Karaoke after work, night markets, raining street… abundant night life fulfills the warm and charming soul of Taipei residents.
The storyboard shows the structure of Taipei in Action by director.
To present the city as to show its deepest core, the cameramen and I walked around the streets for three months. For example, we shot LGBT parade, the old playing Chinese chess, Taiwanese opera, CD shops… etc. We seldom use those scenes in regular tourism commercial video. Also, roaming with the three groups of people, we captured three views of Taipei: glamourous Xingyi District, lousy Ximending Area and the sunset of Yangming Mt. The three spots fit our image towards Taipei.
TAIPEI . TAIWAN
臺北 臺灣
The best city, you never have seen before.
Taipei in Action 30s Trailer
To present the essential features of Taipei City, “Freedom, Spirit, and Allure”, I worked with an amazing production team. From October 2018 to March 2019, we went across the nation to bring you a unique visual experience.
Directed by Bito
Client ：Taipei City Government
Creative Director ：Keng-Ming Liu
Director ：HsiJen Liu
Assistant Director : Katie Chen
Executive Producer: : Katie Chen
Producer Manager ：Olan Huang
Asst. Producer ：Tammy Liu
Copy Director ：Vicki Huang
Account Manager ：Naiyun Peng
Client ：Taipei City Government
Creative Director ：Keng-Ming Liu
Director ：HsiJen Liu
Assistant Director : Katie Chen
Executive Producer: : Katie Chen
Producer Manager ：Olan Huang
Asst. Producer ：Tammy Liu
Copy Director ：Vicki Huang
Account Manager ：Naiyun Peng
Photographer(1st Unit)
DP ：Weiyu Tseng
1st Asst. Photographer：林永森
2nd. Asst. Photographer：簡志宇
Gaffer：林宏洋
Lighting Assistant：鄭智遠
Location Manager：蕭銘峻 Joe Hsiao
PA：Lobo / Miller Kuo / 曾祐禎 / 林建琅
Casting：Chang Ya Ching
Stylist：Paoya Wang
Makeup & Hair Stylist：陳柏華
Camera Equipment：妄想機影音製作
Lighting Equipment：和寬攝影器材
Extra Equipment：永祥影視
Transportation：五福將工作室
水車：廖桑
Fly Can：洪峰(偌亞方舟)
DP ：Weiyu Tseng
1st Asst. Photographer：林永森
2nd. Asst. Photographer：簡志宇
Gaffer：林宏洋
Lighting Assistant：鄭智遠
Location Manager：蕭銘峻 Joe Hsiao
PA：Lobo / Miller Kuo / 曾祐禎 / 林建琅
Casting：Chang Ya Ching
Stylist：Paoya Wang
Makeup & Hair Stylist：陳柏華
Camera Equipment：妄想機影音製作
Lighting Equipment：和寬攝影器材
Extra Equipment：永祥影視
Transportation：五福將工作室
水車：廖桑
Fly Can：洪峰(偌亞方舟)
Photographer(2nd. Unit)：Ching-Ho Kao / Kai Cheng
PA(2nd. Unit)：Steve Huang / Eating Tsai / Ting-Hsuan Chu / Chya Hsu
Editor：Ean Lin / Hsi-Jen Liu
Asst. Editor：Nanez Chen / Steve Huang / Ching-Ho Kao
Effect：Steve Huang / Ching-Ho Kao
Color Grading：Ching-Ho Kao /周佳聖(時間軸)
Music & Sound Design：audioforce
PA(2nd. Unit)：Steve Huang / Eating Tsai / Ting-Hsuan Chu / Chya Hsu
Editor：Ean Lin / Hsi-Jen Liu
Asst. Editor：Nanez Chen / Steve Huang / Ching-Ho Kao
Effect：Steve Huang / Ching-Ho Kao
Color Grading：Ching-Ho Kao /周佳聖(時間軸)
Music & Sound Design：audioforce
Behind the scenes ：Ching-Ho Kao
Special Thanks：
愛貝克思股份有限公司 avex Taiwan Inc. / 景勝戲劇團 / Paris Tung / Hsuan-Nin Wang / CA CHOU / Eddie Chen / 社民黨 / 四知青草葯膏 / 直物生活文具 / 女書店 / 廉行服務襪子專賣店 / 火金姑工作室 / 水準書局 / 第一唱片行 / 小時候冰菓室 / 小廢墟咖啡 / 台灣搖勒
愛貝克思股份有限公司 avex Taiwan Inc. / 景勝戲劇團 / Paris Tung / Hsuan-Nin Wang / CA CHOU / Eddie Chen / 社民黨 / 四知青草葯膏 / 直物生活文具 / 女書店 / 廉行服務襪子專賣店 / 火金姑工作室 / 水準書局 / 第一唱片行 / 小時候冰菓室 / 小廢墟咖啡 / 台灣搖勒
