Digital campaign proposal for the launch and positioning of the Polish vodka product, Zubrowka Biala, in the Greek market.
The below campaign materials do not constitute the real on-air campaign:
Key visual:
Outdoor banner:
Outdoor banners in Metro station:
Outdoor banner in urban park:
GDN in targeted site:
Bumper ad:
Social media promoted posts:
Game App:
Welcome page and display of the trophies:
Mission with wordsearch:
"Find the bison" mission:
Native content on social media:
Proposal for Influencers and demo video posts / stories:
Agency: BBDO Athens | Head Creative Director: Theodosis Papanikolaou, Art Director: Manos Vitoratos, Account Director: Nasos Papachristoforou
